Internet Marketing Intro

I remember just how frustrating it was venturing into the Internet Marketing industry.
Every Internet Marketer claimed to be the ‘very best’, and their methods were the “only ones worth following’. I really had no idea what to do, who to believe, or where to turn for sound advice without being led around on a very short leash., with my credit card seemingly always in my hand ready to purchase the next ‘map to nowhere’.

The money I spent trying to find the missing pieces, the lost chapters of what I believed to be the Blueprint to online success, nearly sent me to the poorhouse, and in the end I was still at square one, with only a slight idea of what direction to take. Sure, I knew a bit more than when I started out. I could now construct a decent website, find potential buyers, make a few dollars from affiliate marketing and set up a Google ad campaign that was somewhat effective, but always extremely costly.

The tough part about being a newbie in the Internet Marketing world is that there are so many options available to you, that unless you figure out, early on, exactly what direction you are going to take, AND stick to, you will create a never-ending maze of opportunities and half-finished projects that go nowhere. After all, the Internet Marketing world caters to every aspect of The Internet Marketing Crash Course

An Online Success Quick Start Guide
This includes affiliate marketing, video marketing, newsletter, forums and communities, driving traffic with social sites, Web 2.0 tactics, and so on. Then you have so many niche markets to choose from, and traffic generation and list building tactics that go on endlessly. It would take your entire lifetime to dominate every aspect of Internet Marketing, and I’m willing to bet, with so many new techniques popping up each day, you still wouldn’t have tried or done it all.

Internet Marketing Nottingham Link Campaigns

Internet Marketing Nottingham

In order to establish your website in the top search engines, a solid and ongoing link building campaign will be needed. Links to you from related sites are an indication to the engines that these sites like you. So for example if you are selling Ford cards and other ford cars sites link to you, whether that be for accessories or for servicing, then that link will count in your favour. It is therefore in your best interest to set up an ongoing process whereby you accumulate these types of link. You can do this yourself or have an agency do it for you.

Originally any links counted but now the engines are better and only give power to links from related sites. It's no use having links from someone selling motor bikes, for example.

Internet marketing Nottingham

To keep our readers up-to-date with the latest techniques on the internet we are holding a seminar on Thursday 3rd September from 10:00 am to 1:00 pm at Mercury House Nottingham
This will be a joint presentation from websites-uk.com and junowebdesign.com
In order to register for the event please enter your email here

We have just posted a new video which demonstrates the value of Google analytics and the valuable insight it offers companies free of charge.
Runs fro about 4 mins and shows a typical site analysed by keywords and traffic delivered from various engine searches

Internet marketing nottingham

We have just published a video at youtube which demonstrates how you can, as a local nottingham business, attain high rankings in google.

internet marketing nottingham

From websites-uk.com

For local companies in Nottingham there are many ways of bringing more enquiries to your web site. It is important for you to keep up to date. Even if you are not sure of everything you could be doing here is brief list for you test your site on.

Firstly if you have not done so already, make sure you are registered with Google for local search. This will help you get top local search positions in your sector or industry.
All you do is apply online to Google and they send back a code for you to enter. When you are registered you are eligible for local search listings.

In this area it's important to put up good info on your company .You should be showing customers reviews etc
If you don't have any, ask some customers to write one for you. This will help in your local search rankings.

The landing page people arrive at should be very user friendly and clear. Your landing page is not the place to give a history of your company or texty detail of your services. Instead keep it short and simple.
Show your address and phone number in a prominent position.
Tell them what you can do for them and follow this with your phone number or contact box. Make it easy.

Finally, in your local search listings we want to make sure there are no bogus firms.
Often marketers from another region will list themselves in an region or city just to get back links . Watch out for this and report them if you come across them.
Sometimes a company will have 2 listings in local search, perhaps because the operator entered errors. You can report this to Google and have one of these entries removed

For normal organic results, our site needs optimised to show it is not just a general directory like Touch Nottingham, etc. Good as those sites are, we want people to link through directly to our site not to a 3rd party. The fewer clicks the better.
So you have to be well optimised and set up so that google recognises your site as being relevant to the search.

If you are not properly recognised, these 3rd party directories will be used in the rankings. Don't miss out on your chance to rank in your local area. Do you know that google tracks the areas from where searches are coming?
For example if some is search for an divorce lawyer and you are optimised for this term, you should do much better for searches carried out in the Nottingham area.
You will generally do much better, and you should capitalise on your local advantage.

internet marketing nottingham